🎓 Expert Analysis

Advanced academic analysis using Image Repair Theory, Antapologia, and other scholarly frameworks

Academic Communication Analysis

📚 Theoretical Frameworks

🔍 Image Repair Theory

William L. Benoit

Comprehensive framework analyzing how individuals and organizations respond to accusations using strategies like denial, evasion, mortification, corrective action, and reducing offensiveness.

⚡ Antapologia Theory

Kevin A. Stein

Counter-discourse theory examining how critics challenge and attack apologies, creating ongoing dialectical tensions in reputation management.

🙏 Mortification Framework

Kevin A. Stein & Matthew H. Barton

Comprehensive framework of mortification-specific responses that help add authenticity to any apology.

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